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On value and value co-creation...
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Customer integration
Service-dominant logic
54
Service-Dominant Logic
51
Marketing theory
38
Marketingtheorie
37
Value creation
30
Betriebliche Wertschöpfung
29
Dienstleistung
22
Relationship marketing
20
Services
20
Beziehungsmarketing
19
Dienstleistungsmarketing
15
Services marketing
15
Kundenintegration
14
Dienstleistungssektor
12
Service industry
12
Innovation
11
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11
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10
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10
Dienstleistungsinnovation
9
Institutional economics
9
Institutionenökonomik
9
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9
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9
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8
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7
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7
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7
Unternehmensnetzwerk
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service-dominant logic
7
Dienstleistungsmanagement
6
Service ecosystems
6
Service management
6
Theorie
6
Value co-creation
6
Consumer behaviour
5
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5
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Vargo, Stephen L.
8
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5
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4
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1
Böhmann, Tilo
1
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1
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1
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1
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1
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1
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Journal of business research : JBR
2
Journal of service research : JSR
2
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2
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1
Industrial marketing management : the international journal for industrial and high-tech firms
1
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1
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ECONIS (ZBW)
14
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1
The context of experience
Akaka, Melissa Archpru
;
Vargo, Stephen L.
;
Schau, Hope …
- In:
Journal of service management
26
(
2015
)
2
,
pp. 206-223
Persistent link: https://www.econbiz.de/10011401324
Saved in:
2
Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
Saved in:
3
Technology as an operant resource in service (eco)systems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
Information systems and e-business management : ISeB
12
(
2014
)
3
,
pp. 367-384
Persistent link: https://www.econbiz.de/10010392569
Saved in:
4
Roles as resources : a social roles perspective of change in value networks
Akaka, Melissa Archpru
;
Chandler, Jennifer D.
- In:
Marketing theory
11
(
2011
)
3
,
pp. 243-260
Persistent link: https://www.econbiz.de/10009355187
Saved in:
5
A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.
;
Akaka, Melissa Archpru
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
Saved in:
6
Technology-enabled value co-creation : an empirical analysis of actors, resources, and practices
Breidbach, Christoph F.
;
Maglio, Paul P.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 73-85
Persistent link: https://www.econbiz.de/10011531232
Saved in:
7
Actor engagement as a microfoundation for value co-creation
Storbacka, Kaj
;
Brodie, Roderick J.
;
Böhmann, Tilo
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3008-3017
Persistent link: https://www.econbiz.de/10011507886
Saved in:
8
The emergence of service science: toward systematic service innovations to accelerate co-creation of value
Spohrer, Jim
;
Maglio, Paul P.
- In:
Production and operations management : an international …
17
(
2008
)
3
,
pp. 238-246
Persistent link: https://www.econbiz.de/10003737026
Saved in:
9
On modeling value constellations to understand complex service system interactions
Kieliszewski, Cheryl A.
;
Maglio, Paul P.
;
Cefkin, Melissa
- In:
European management journal
30
(
2012
)
5
,
pp. 438-450
Persistent link: https://www.econbiz.de/10009631124
Saved in:
10
Customer integration and value creation : paradigmatic traps and perspectives
Vargo, Stephen L.
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 211-215
Persistent link: https://www.econbiz.de/10003776187
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