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Customer integration
Brand management
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Markenführung
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Finland
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Finnland
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Logistics provider
5
Logistikdienstleister
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Outsourcing
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Beziehungsmarketing
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Corporate rebranding
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Customer satisfaction
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KMU
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Logistics
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SME
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Service quality
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Armed forces
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Brand architecture
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Brand image
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Consumer behaviour
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Corporate branding
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Dienstleistungsqualität
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Konsumentenverhalten
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Kundenintegration
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Kundenzufriedenheit
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Militär
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Betriebliche Wertschöpfung
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Business-to-business marketing
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Company rebranding
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Corporate brand equity
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Ethik
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Finite mixture structural equation modeling
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Hajli, Nick
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Nadeem, Waqar
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International journal of nonprofit & voluntary sector marketing
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Journal of business ethics : JBE
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Co-creating nonprofit brand equity
Juntunen, Mari
;
Juntunen, Jouni
;
Autere, Vesa
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
2
,
pp. 122-132
Persistent link: https://www.econbiz.de/10010351655
Saved in:
2
Consumers' value co-creation in sharing economy : the role of social support, consumers' ethical perceptions and relationship quality
Nadeem, Waqar
;
Juntunen, Mari
;
Shirazi, Farid
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
151
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012229295
Saved in:
3
The role of ethical perceptions in consumers' participation and value co-creation on sharing economy platforms
Nadeem, Waqar
;
Juntunen, Mari
;
Hajli, Nick
;
Tajvidi, Mina
- In:
Journal of business ethics : JBE
169
(
2021
)
3
,
pp. 421-441
Persistent link: https://www.econbiz.de/10012488351
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