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Customer integration
Consumer behaviour
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Konsumentenverhalten
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Customer satisfaction
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Kundenzufriedenheit
9
Beziehungsmarketing
8
Relationship marketing
8
Customer experience
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Dienstleistungsqualität
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Retail trade
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Betriebliche Wertschöpfung
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B2B
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Business-to-business marketing
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CX
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Cognition
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Company behavior
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Chiummo, Gabriel
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Finsterwalder, Jörg
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Kuppelwieser, Volker
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Kuppelwieser, Volker G.
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Simpson, Merlin C.
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Journal of retailing and consumer services
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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1 + 1 does not always equal value creation : the case of YouTube
Kuppelwieser, Volker G.
;
Simpson, Merlin C.
;
Chiummo, …
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
3
,
pp. 311-321
Persistent link: https://www.econbiz.de/10009786891
Saved in:
2
Intentionality and transformative services : wellbeing co-creation and spill-over effects
Finsterwalder, Jörg
;
Kuppelwieser, Volker
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012132253
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