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Customer integration
Innovation
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Betriebliche Wertschöpfung
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Service innovation
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Value creation
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Beziehungsmarketing
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Kundenintegration
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Marketing theory
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Relationship marketing
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Dienstleistung
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Marketing
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Marketing management
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Marketingmanagement
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Resource-based view
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Ressourcenorientierter Ansatz
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Social change
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Sozialer Wandel
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Unternehmensnetzwerk
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Agroindustrie
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Colurcio, Maria
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Melia, Monia
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Anderson, Laurel
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Andreassen, Tor Wallin
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Brodie, Roderick J.
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Caridà, Angela
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Caridá, Angela
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Edvardsson, Bo
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Kristensson, Per
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Lervik-Olsen, Line
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Innovating in practice : perspectives and experiences
1
Managing consumer services : factory or theater?
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The journal of services marketing
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ECONIS (ZBW)
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Business model design and value co-creation : looking for a new pattern
Caridà, Angela
;
Melia, Monia
;
Colurcio, Maria
- In:
Innovating in practice : perspectives and experiences
,
(pp. 339-361)
.
2017
Persistent link: https://www.econbiz.de/10011570086
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2
Rethinking and improving the health care service through interactive web technologies
Caridá, Angela
;
Colurcio, Maria
;
Melia, Monia
- In:
Managing consumer services : factory or theater?
,
(pp. 191-210)
.
2014
Persistent link: https://www.econbiz.de/10010478139
Saved in:
3
Exploring dualities of service innovation : implications for service research
Witell, Lars
;
Anderson, Laurel
;
Brodie, Roderick J.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 436-441
Persistent link: https://www.econbiz.de/10011418320
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