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Qualitäts- und Zufriedenheitsmessung als CRM Basis
Pepels, Werner - In: Effektives Customer Relationship Management : …, (pp. 23-49). 2013
Persistent link: https://www.econbiz.de/10014546728
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Chatbots in digital marketing: enhanced customer experience and reduced customer service costs
Huseynov, Farid - In: Contemporary approaches of digital marketing and the …, (pp. 46-72). 2023
Persistent link: https://www.econbiz.de/10014365943
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Kundenorientiertes Controlling von Corporate Shared Services durch interne Kundenbarometer
Bruhn, Manfred; Georgi, Dominik - In: Corporate Shared Services : Bereitstellung von …, (pp. 171 - 190). 2008
Persistent link: https://www.econbiz.de/10014559687
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AI and new forms of market interaction to enhance customer experience : a management perspective
Pugna, Irina-Bogdana; Popescu, Ioana-Cecilia; Henson, Martin - In: Reshaping Power Dynamics Between Sustainable Growth and …, (pp. 35-47). 2024
Persistent link: https://www.econbiz.de/10014555814
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Factors influencing customer retention in the parcel delivery industry
Zonghong Wu; Nuttawut Rojniruttikul - In: Corporate Practices: Policies, Methodologies, and …, (pp. 789-805). 2024
Persistent link: https://www.econbiz.de/10014575003
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Perceived service quality and customer loyalty : a study of online food delivery applications in platform to customer (P2C) service delivery in Sri Lanka
Dasanayaka, Karawita Dasanayakage Dilmi Umayanchana; … - In: Digital influence on consumer habits : marketing …, (pp. 19-36). 2024
Persistent link: https://www.econbiz.de/10014552084