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Climate perceptions and the customer orientation of frontline service employees
Coelho, Filipe; Augusto, Mário Gomes; Coelho, Arnaldo; … - In: The service industries journal 30 (2010) 7/8, pp. 1343-1357
Persistent link: https://www.econbiz.de/10003996876
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Exploring the relationship between individual values and the customer orientation of front-line employees
Sousa, Carlos M. P.; Coelho, Filipe - In: Journal of marketing management : MM 29 (2013) 15/16, pp. 1653-1679
Persistent link: https://www.econbiz.de/10010235028
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Value dimensions of gamification and their influence on brand loyalty and word-of-mouth : relationships and combinations with satisfaction and brand love
Torres, Pedro M.; Augusto, Mário Gomes; Neves, Cristiana - In: Psychology & marketing 39 (2022) 1, pp. 59-75
Persistent link: https://www.econbiz.de/10012796060
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The path to brand loyalty in the beer market
Augusto, Mário Gomes; Torres, Pedro Marcelo - In: International journal of entrepreneurship and small business 32 (2017) 3, pp. 287-298
Persistent link: https://www.econbiz.de/10011859205