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Customer satisfaction
Relationship marketing
26,205
Beziehungsmarketing
25,531
Hochschule
24,227
Consumer behaviour
24,209
Konsumentenverhalten
23,867
Social Web
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14,961
Kundenzufriedenheit
13,866
Online-Marketing
13,142
Internet marketing
13,026
Brand image
11,165
Markenimage
11,051
Satisfaction
10,991
Deutschland
10,260
Zufriedenheit
9,776
Germany
9,038
Service quality
8,754
Dienstleistungsqualität
8,516
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7,151
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7,078
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6,991
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6,819
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5,889
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5,886
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5,571
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5,524
Electronic Commerce
5,051
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4,777
Marketingmanagement
4,417
Lebensqualität
4,393
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4,381
Quality of life
4,380
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Han, Heesup
68
Homburg, Christian
42
Mattila, Anna S.
41
Svensson, Göran
35
Aksoy, Lerzan
34
Mittal, Vikas
31
Wong, IpKin Anthony
29
Gustafsson, Anders
28
Usman, Osly
28
Ringle, Christian M.
27
Söderlund, Magnus
27
Gil Saura, Irene
26
Prybutok, Victor R.
26
Sharma, Piyush
26
Prayag, Girish
25
Prentice, Catherine
25
Shahin, Arash
25
Hyun, Sunghyup Sean
23
Keiningham, Timothy
22
Bilgihan, Anil
21
Evanschitzky, Heiner
21
Jang, Soocheong
21
Huber, Frank
20
Lee, Choong-Ki
19
Hsu, Maxwell K.
18
Loureiro, Sandra Maria Correia
18
Matzler, Kurt
18
Ryu, Kisang
18
Sparks, Beverley
18
Walsh, Gianfranco
18
Amin, Muslim
17
Balaji, M. S.
17
Frank, Björn
17
Guchait, Priyanko
17
Park, Jungkun
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Roschk, Holger
17
Sirgy, M. Joseph
17
Su, LuJun
17
Yi, Youjae
17
Barnes, Donald C.
16
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Springer Fachmedien Wiesbaden
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Books on Demand GmbH <Norderstedt>
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National Bureau of Economic Research
7
Verlag Dr. Kovač
6
Erasmus Research Institute of Management
4
Nomos Verlagsgesellschaft
4
Economics Institute for Research (SIR), Handelshögskolan i Stockholm
3
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
3
IGI Global
3
RWTH Aachen
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Technische Universität Hamburg
3
Eric Cuvillier <Firma>
2
HAL
2
Harvard Graduate School of Business Administration
2
ISM University of Management and Economics
2
Information Resources Management Association
2
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
Shaker Verlag
2
Technische Universität Dresden
2
University of Madras / Department of Commerce
2
Universität Mannheim
2
Université Paris-Dauphine (Paris IX)
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A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
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ANZMAC Conference <2019, Wellington>
1
Academy of Marketing
1
Adolf Würth GmbH & Co. KG
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Allgemeiner Deutscher Automobil-Club
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American Economic Association
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Association for the Study of the Grants Economy, New Orleans, 27.12.1971
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Australian and New Zealand Marketing Academy
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Bergische Universität Wuppertal
1
Bundesagentur für Arbeit
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Center for Service Excellence
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Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Cornell University / Food and Nutrition Policy Program
1
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Journal of retailing and consumer services
421
International journal of hospitality management
362
Journal of business research : JBR
301
The journal of services marketing
191
Journal of Services Marketing
183
The service industries journal
173
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
170
Tourism management : research, policies, practice
170
Journal of travel and tourism marketing
164
Journal of hospitality marketing & management
153
International journal of contemporary hospitality management
140
European Journal of Marketing
108
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
105
International Journal of Bank Marketing
104
Cogent business & management
103
Services marketing quarterly
101
Journal of service research : JSR
88
Journal of air transport management
87
The TQM journal : the international review of organizational improvement
86
Asia Pacific journal of marketing and logistics
85
Service business
85
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
84
Tourism management perspectives : TMP
84
International Journal of Contemporary Hospitality Management
79
Psychology & marketing
78
International journal of productivity and quality management : IJPQM
77
Journal of the Academy of Marketing Science
72
Industrial marketing management : the international journal for industrial and high-tech firms
71
Journal of service management
70
Journal of strategic marketing
68
The international journal of bank marketing : IJBM
66
Total quality management & business excellence
66
International journal of quality and service sciences
64
International journal of services and operations management
63
International Journal of Quality & Reliability Management
62
The TQM Magazine
62
Tourism analysis : an interdisciplinary tourism & hospitality journal
61
European journal of marketing : EJM
59
International journal of quality & reliability management
59
Journal of Asian finance, economics and business : JAFEB
59
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ECONIS (ZBW)
13,802
Other ZBW resources
1,452
RePEc
126
EconStor
34
BASE
31
USB Cologne (EcoSocSci)
5
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1
The impact of brand strength on
satisfaction
, loxaltry and WOM : an empirical examination in the higher education sector
Casidy, Riza
;
Wymer, Walter
- In:
The journal of brand management : an international journal
22
(
2015
)
2
,
pp. 117-135
Persistent link: https://www.econbiz.de/10011288584
Saved in:
2
Examining drivers and outcomes of social media brand engagement
Leckie, Civilai
;
Dwivedi, Abhishek
;
Johnson, Lester W.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 350-367
Persistent link: https://www.econbiz.de/10013163333
Saved in:
3
An integrated model of social media brand love : mediators of brand attitude and consumer
satisfaction
Arghashi, Vahideh
;
Bozbay, Zehra
;
Karami, Azhdar
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
4
,
pp. 319-348
Persistent link: https://www.econbiz.de/10012695107
Saved in:
4
Social media and value creation : the role of interaction
satisfaction
and interaction immersion
Hamilton, Mitchell
;
Kaltcheva, Velitchka D.
;
Rohm, Andrew J.
- In:
Journal of interactive marketing : a quarterly …
36
(
2016
),
pp. 121-133
Persistent link: https://www.econbiz.de/10011616016
Saved in:
5
Customers' need for uniqueness theory versus brand congruence theory : the impact on
satisfaction
with social network sites
Abosag, Ibrahim
;
Ramadan, Zaby B.
;
Baker, Thomas L.
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 862-872
Persistent link: https://www.econbiz.de/10012288106
Saved in:
6
Exploring tourism-generated social media communication, brand equity,
satisfaction
, and loyalty : a PLS-SEM-based multi-sequential approach
Abbasi, Amir Zaib
;
Rather, Raouf Ahmad
;
Ding Hooi Ting
; …
- In:
Journal of vacation marketing
30
(
2024
)
1
,
pp. 93-109
Persistent link: https://www.econbiz.de/10014631898
Saved in:
7
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
8
Does the type of degree predict different levels of
satisfaction
and loyalty? : a brand equity perspective
Retamosa, Marta
;
Millán, Ángel
;
Moital, Miguel
- In:
Corporate reputation review : an international journal
23
(
2020
)
2
,
pp. 57-77
Persistent link: https://www.econbiz.de/10012296146
Saved in:
9
The antecedents affecting university reputation and student
satisfaction
: a study in higher education context
Qazi, Zubaida
;
Qazi, Wasim
;
Raza, Syed Ali
;
Yousufi, …
- In:
Corporate reputation review
25
(
2022
)
4
,
pp. 253-271
Persistent link: https://www.econbiz.de/10013463268
Saved in:
10
Relationship building through Facebook brand pages : the multifaceted roles of identification,
satisfaction
, and perceived relationship investment
Popp, Bastian
;
Wilson, Bradley
;
Horbel, Chris
; …
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 278-294
Persistent link: https://www.econbiz.de/10011591986
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