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Are Black Friday deals worth it? : mining twitter users’ sentiment and behavior response

Saura, José Ramón; Reyes-Menendez, Ana; … - In: Journal of open innovation : technology, market, and … 5 (2019) 3/58, pp. 1-13

The Black Friday event has become a global opportunity for marketing and companies’ strategies aimed at increasing sales. The present study aims to understand consumer behavior through the analysis of user-generated content (UGC) on social media with respect to the Black Friday 2018 offers...

Persistent link: https://www.econbiz.de/10012124832

Warranty operation enhancement through social media knowledge : a deep-learning methods

Kiadeh, Zahra Sarmast Hasan; Shokouhyar, Sajjad; … - In: INFOR : information systems and operational research 62 (2024) 2, pp. 273-311

Persistent link: https://www.econbiz.de/10014545404

Tourism, travel and tweets : algorithmic text analysis methodologies in tourism

Claster, William; Pardo, Phillip; Cooper, Malcolm; … - In: Middle East journal of management : MEJM 1 (2013) 1, pp. 81-99

Persistent link: https://www.econbiz.de/10010194517

Review of discussions on Internet of Things (IoT) : insights from Twitter analytics

Joseph, Nimish; Kar, Arpan Kumar; Ilavarasan, P. Vigneswara - In: Journal of global information management : an official … 25 (2017) 2, pp. 38-51

Persistent link: https://www.econbiz.de/10011673648

Identifying influential user communities on the social network

Hu, Weishu; Gong, Zhiguo; U, Leong Hou; Guo, Jingzhi - In: Enterprise information systems 9 (2015) 7/8, pp. 709-724

Persistent link: https://www.econbiz.de/10011389647

Interactive mining of strong friends from social networks and its applications in e-commerce

Tanbeer, Syed K.; Leung, Carson K.; Cameron, Juan J. - In: Journal of organizational computing and electronic commerce 24 (2014) 2/3, pp. 157-173

Persistent link: https://www.econbiz.de/10010425490

Mining brand perceptions from Twitter social networks

Culotta, Aron; Cutler, Jennifer - In: Marketing science : the marketing journal of the … 35 (2016) 3, pp. 343-362

Persistent link: https://www.econbiz.de/10011498911

Semantic social media analytics of CSR image : the benefit to know stakeholders' perspective

Stiglbauer, Markus; Kühn, Anna-Lena; Häußinger, Christian - In: Problems and perspectives in management : PPM ; … 12 (2014) 2, pp. 34-42

Persistent link: https://www.econbiz.de/10010390271

"Are you having a laugh?" : detecting humorous expressions on social media : an exploration of theory, current approaches and future work

Elayan, Suzanne; Sykora, Martin; Jackson, Thomas; … - In: International journal of information technology and … 21 (2022) 1, pp. 115-137

Persistent link: https://www.econbiz.de/10013256101

Customer sentiment towards freebies in telecom sector : a social media mining approach

Ahmad, Suhel; Srivastava, Alpana; Sharma, Seema - In: International journal of business information systems : … 38 (2021) 2, pp. 240-253

Persistent link: https://www.econbiz.de/10012695202

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