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~subject:"Data mining"
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Data mining
Marketing
31,528
Data Mining
5,919
Big Data
4,802
Big data
4,557
Strategy
4,411
Marketingmanagement
3,702
Theorie
3,525
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1,363
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1,296
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1,267
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1,231
Artificial intelligence
1,208
Agribusiness
1,153
Marktforschung
1,106
Social Web
1,072
Social web
1,068
Online-Marketing
1,003
Internet marketing
997
big data
936
Electronic Commerce
908
Economics
873
Werbung
872
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866
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861
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855
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Baesens, Bart
23
Martens, David
21
Shi, Yong
18
Vasarhelyi, Miklos A.
17
Bhatnagar, Vishal
16
Moro, Sérgio
16
Ranjan, Jayanthi
15
Kusiak, Andrew
14
Rita, Paulo
14
Law, Chun Hung Roberts
13
Lessmann, Stefan
13
Osei-Bryson, Kweku-Muata
13
Van den Poel, Dirk
13
Wamba, Samuel Fosso
13
Gambacorta, Leonardo
12
Hippner, Hajo
12
Li, Gang
12
Li, Xin
12
Chen, Hsinchun
11
Delen, Dursun
11
Olson, David L.
11
Vanthienen, Jan
11
Barclay, Corlane
10
Chamoni, Peter
10
O'Leary, Daniel E.
10
Porter, Alan L.
10
Vu, Huy Quan
10
Aalst, Wil van der
9
Kou, Gang
9
Kumar, Anil
9
Ohsawa, Yukio
9
Wilde, Klaus D.
9
Akter, Shahriar
8
Bose, Indranil
8
Breitner, Michael H.
8
Coussement, Kristof
8
Davenport, Thomas H.
8
Ho, G. T. S.
8
Krolzig, Hans-Martin
8
Kudyba, Stephan
8
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IGI Global
62
National Bureau of Economic Research
15
Information Resources Management Association
10
Springer Fachmedien Wiesbaden
7
Faculteit Economie en Bedrijfskunde, Universiteit Gent
5
OECD
4
AHFE <7., 2016, Orlando, Fla.>
3
Department of Economics, Oxford University
3
Gottfried Wilhelm Leibniz Universität Hannover
3
Kaunas University of Technology
3
RWTH Aachen
3
Springer International Publishing
3
Bank für Internationalen Zahlungsausgleich / Irving Fisher Committee on Central Bank Statistics
2
Brown University / Department of Economics
2
Center for Economic Research <Tilburg>
2
Deggendorfer Forum zur digitalen Datenanalyse
2
Department of Economics, Faculty of Economic and Management Sciences
2
Economics Group, Nuffield College, University of Oxford
2
Faculteit Toegepaste Economische Wetenschappen, Universiteit Antwerpen
2
International Telecommunications Society
2
Konferenz der SAS-Anwender in Forschung und Entwicklung <7, 2003, Potsdam>
2
Universität Mannheim
2
Uniwersytet Ekonomiczny w Katowicach
2
Vilnius Gediminas Technical University
2
Amgueddfa Genedlaethol Cymru
1
Arbeitsgemeinschaft Fuzzy-Logik und Soft Computing Norddeutschland
1
Association Internationale Francophone d'Extraction et de Gestion des Connaissances
1
BIS <16, 2013, Posen>
1
Brookings Institution, entitled: The income structure of the United States
1
Bundesinstitut für Bau-, Stadt- und Raumforschung
1
Carl Hanser Verlag
1
Centre for Analytical Finance <Århus>
1
DMM <8., 2015, Hamburg>
1
DaWaK <3, 2001, München>
1
Deggendorfer Forum zur Digitalen Datenanalyse <11., 2015, Deggendorf>
1
Department of Economics, Fakulteit Ekonomiese en Bestuurswetenskappe
1
Department of Economics, Tufts University
1
Dipartimento di Economia, Università Ca' Foscari Venezia
1
EconWPA
1
Erasmus Research Institute of Management
1
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Technological forecasting & social change : an international journal
127
Journal of business research : JBR
79
International journal of production research
73
International journal of business information systems : IJBIS
71
European journal of operational research : EJOR
70
Journal of information & knowledge management : JIKM
64
Tourism management : research, policies, practice
47
Journal of retailing and consumer services
42
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
39
Information systems and e-business management : ISeB
37
Decision support systems : DSS ; the international journal
34
Electronic commerce research
33
IEEE transactions on engineering management : EM
33
Knowledge and information systems : an international journal
30
International journal of accounting information systems
29
Information technology and management
28
SpringerLink / Bücher
28
Industrial marketing management : the international journal for industrial and high-tech firms
27
International journal of forecasting
25
Computers & operations research : and their applications to problems of world concern ; an international journal
24
European Journal of Operational Research
24
International journal of production economics
24
Journal of management information systems : JMIS
24
International journal of hospitality management
23
International journal of networking and virtual organisations : IJNVO
21
Journal of management analytics
21
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
20
Business process management journal
19
Decision analytics journal
19
International journal of information technology and management : IJITM
19
Journal of emerging technologies in Accounting
19
Organizational data mining : leveraging enterprise data resources for optimal performance
19
Industrial Management & Data Systems
18
Springer eBook Collection
18
Business horizons
17
HMD : Praxis der Wirtschaftsinformatik
17
International journal of electronic customer relationship management : IJECRM
17
Journal of organizational computing and electronic commerce
17
Technology analysis & strategic management
17
Journal of risk and financial management : JRFM
16
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Source
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ECONIS (ZBW)
5,559
RePEc
172
Other ZBW resources
75
EconStor
17
BASE
13
USB Cologne (EcoSocSci)
13
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1
Content-based model of web search behavior : an application to TV show search
Liu, Jia
;
Toubia, Olivier
;
Hill, Shawndra
- In:
Management science : journal of the Institute for …
67
(
2021
)
10
,
pp. 6378-6398
Persistent link: https://www.econbiz.de/10012666157
Saved in:
2
Big and lean is beautiful : a conceptual framework for data-based learning in
marketing
management
Soyer, Emre
;
Pauwels, Koen
;
Seggie, Steven H.
- In:
Marketing in a digital world
,
(pp. 63-83)
.
2019
Persistent link: https://www.econbiz.de/10012123418
Saved in:
3
Big data management : relational framework
Géczy, Peter
- In:
Review of business & finance studies : RBFS
6
(
2015
)
3
,
pp. 21-30
Persistent link: https://www.econbiz.de/10011289128
Saved in:
4
Innovating new B2B business through big data : key challenges faced
Rantala, Tuija
;
Palomäki, Katariina
;
Valkokari, Katri
- In:
Managing digital open innovation
,
(pp. 231-253)
.
2020
Persistent link: https://www.econbiz.de/10012250397
Saved in:
5
Strategic data analytics for sustainable competitive advantage
Nagarathinam, Aishwarya
;
Chellasamy, Aarthy
;
Rangasamy, …
- In:
Data-Driven Decision Making
,
(pp. 77-106)
.
2024
Persistent link: https://www.econbiz.de/10014633440
Saved in:
6
A Big Data
strategy
to reinforce self-sustainability for pharmaceutical companies in the digital transformation era : a case study of Egyptian pharmaceutical companies
Hassanin, Mahmoud Elsayed
;
Hamada, Mohamed Ahmed
- In:
African journal of science, technology, innovation and …
14
(
2022
)
7
,
pp. 1870-1882
Persistent link: https://www.econbiz.de/10013455046
Saved in:
7
Recovering the divide : a review of the big data analytics-
strategy
relationship
Talaoui, Yassine
;
Kohtamäki, Marko
;
Ranta, Mikko
; …
- In:
Long range planning : LRP ; international journal of …
56
(
2023
)
2
,
pp. 1-40
Persistent link: https://www.econbiz.de/10014282090
Saved in:
8
Predicting supply chain risks through big data analytics : role of risk alert tool in mitigating business disruption
Park, Minseok
;
Singh, Nitya Prasad
- In:
Benchmarking : an international journal
30
(
2023
)
5
,
pp. 1457-1484
Persistent link: https://www.econbiz.de/10014293142
Saved in:
9
From bean counters to bean growers : accountants as data analysts : a customer profitability example
Pickard, Matthew D.
;
Cokins, Gary
- In:
The journal of information systems : JIS ; a semiannual …
29
(
2015
)
3
,
pp. 151-164
Persistent link: https://www.econbiz.de/10011414852
Saved in:
10
The
marketing
data space race
Shaw, Robert
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 260-261
Persistent link: https://www.econbiz.de/10010385975
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