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Do Danish food companies analyse their competitors?
Grunert, Klaus G.; Nissen, Lars; Wildenhoff, Lars - 1993
Persistent link: https://www.econbiz.de/10000860975
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A cross-cultural study of cereal food quality perception
Krutulyte, Rasa; Costa, Ana I.; Grunert, Klaus G. - In: Journal of food products marketing 15 (2009) 3, pp. 304-323
Persistent link: https://www.econbiz.de/10003882713
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Market orientation in the mental models of decision makers : two cross-border value chains
Grunert, Klaus G.; Trondsen, Torbjørn; Campos, Emilio … - In: International marketing review 27 (2010) 1, pp. 7-27
Persistent link: https://www.econbiz.de/10003949168
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Making working in retailing interesting : a study of human resource management practices in Danish grocery retail chains
Esbjerg, Lars; Buck, Nuka; Grunert, Klaus G. - In: Journal of retailing and consumer services 17 (2010) 2, pp. 97-108
Persistent link: https://www.econbiz.de/10003956358
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Who buys oddly shaped food and why? : impacts of food shape abnormality and organic labeling on purchase intentions
Loebnitz, Natascha; Schuitema, Geertje; Grunert, Klaus G. - In: Psychology & marketing 32 (2015) 4, pp. 408-421
Persistent link: https://www.econbiz.de/10010527144
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Four cases on market orientation of value chains in agribusiness and fisheries
Grunert, Klaus G. (contributor) - 2004
Persistent link: https://www.econbiz.de/10002423733
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The acceptance of functional foods in Denmark, Finland and the United States : a study of consumers' conjoint evaluations of the qualities of functional food and perceptions of gen...
Bech-Larsen, Tino; Grunert, Klaus G.; Poulsen, Jacob B. - 2001
Persistent link: https://www.econbiz.de/10001599095
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Consumer perception of food products involving genetic modification : results from a qualitative study in four Nordic countries
Grunert, Klaus G. (contributor) - 2000
Persistent link: https://www.econbiz.de/10001502346
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A framework for analysing innovation in the food sector
Grunert, Klaus G. (contributor) - 1995
Persistent link: https://www.econbiz.de/10000924688
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An analysis of national and cross-national consumer segments using the food-related lifestyle instrument in Denmark, France, Germany and Great Britain
Brunsø, Karen; Grunert, Klaus G.; Bredahl, Lone - 1996
Persistent link: https://www.econbiz.de/10000929544