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~subject:"Department store"
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Department store
Großbritannien
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Multinationales Unternehmen
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1920-1939
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1983-1999
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Werbung
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Wirkungsanalyse
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1937-1938
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1971-2002
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Scott, Peter
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Walker, James T.
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Discussion papers / University of Reading, Department of Economics
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The journal of economic history
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ECONIS (ZBW)
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Sales and advertising expendiutre for interwar American department stores
Scott, Peter
;
Walker, James T.
- In:
The journal of economic history
71
(
2011
)
1
,
pp. 40-69
Persistent link: https://www.econbiz.de/10009375510
Saved in:
2
Sales and advertising rivalry in interwar US department stores
Scott, Peter
;
Walker, James T.
-
2009
Persistent link: https://www.econbiz.de/10009375905
Saved in:
3
Sales and advertising rivalry in interwar US department stores
Scott, Peter
;
Walker, James T.
-
2009
Persistent link: https://www.econbiz.de/10009749569
Saved in:
4
Advertising, promotion, and the competitive advantage of interwar UK department stores
Scott, Peter
;
Walker, James T.
-
2008
Persistent link: https://www.econbiz.de/10009749591
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