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Traveller-generated contents for destination image formation : mainland China travellers to Taiwan as a case study
Li, Yan Ru
;
Lin, Yao Chin
;
Tsai, Ping Heng
;
Wang, Yung Yueh
- In:
Journal of travel and tourism marketing
32
(
2015
)
5/6
,
pp. 518-533
Persistent link: https://www.econbiz.de/10011386746
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