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Building brand credibility : the role of involvement, identification, reputation and attachment
Molinillo, Sebastian; Japutra, Arnold; Ekinci, Yuksel - In: Journal of retailing and consumer services 64 (2022), pp. 1-9
Persistent link: https://www.econbiz.de/10013209567
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Self-congruence, functional congruence, and destination choice
Ahn, Taehong; Ekinci, Yuksel; Li, Gang - In: Journal of business research : JBR 66 (2013) 6, pp. 719-723
Persistent link: https://www.econbiz.de/10009739964
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Symbolic consumption of tourism destination brands
Ekinci, Yuksel; Sirakaya-Turk, Ercan; Preciado, Sandra - In: Journal of business research : JBR 66 (2013) 6, pp. 711-718
Persistent link: https://www.econbiz.de/10009739966
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Extension and validation of a novel destination brand equity model
Ekinci, Yuksel; Japutra, Arnold; Molinillo, Sebastian; … - In: Journal of travel research : a quarterly publication of … 62 (2023) 6, pp. 1257-1276
Persistent link: https://www.econbiz.de/10014295315
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Do Blue Flag promotions influence tourists' willingness to pay a price premium for coastal destinations?
Can, Ali Selcuk; Ekinci, Yuksel; Dilek-Fidler, Setenay - In: Tourism management : research, policies, practice 98 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014304497
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Does brand concept mapping determine destination brand associations and image?
Çifci, Sertaç; Japutra, Arnold; Ekinci, Yuksel; … - In: Tourism analysis : an interdisciplinary tourism & … 27 (2022) 4, pp. 515-528
Persistent link: https://www.econbiz.de/10013552590
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Fantasy or reality? : unveiling the power of realistic narratives in tourism social media advertising
Can, Ali Selcuk; Ekinci, Yuksel; Dilek-Fidler, Setenay - In: Tourism management : research, policies, practice 106 (2025), pp. 1-16
Persistent link: https://www.econbiz.de/10015077614