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Corporate digital responsibility in the retail industry : cameo case studies of Two German retailers

Jones, Peter - In: Athens journal of business & economics : AJBE 9 (2023) 3, pp. 369-380

Persistent link: https://www.econbiz.de/10014384936

Product differentiation in the German soft drink market : which attributes matter?

Bronnmann, Julia; Hoffmann, Julia - In: Applied economics letters 25 (2018) 14, pp. 968-971

Persistent link: https://www.econbiz.de/10012131150

Differences between mobile and non-mobile buyers : comparing attitudinal, motive-related, and media behaviour

Groß, Michael - In: International journal of electronic marketing and … 11 (2020) 1, pp. 50-80

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Social commerce advertising avoidance and shopping cart abandonment : a fs/QCA analysis of German consumers

Khan, Asad; Sajad Rezaei; Naser Valaei - In: Journal of retailing and consumer services 67 (2022), pp. 1-11

Persistent link: https://www.econbiz.de/10013364454

Development of a motivation-trust-vulnerability (MTV) framework for cross-border online shopping : a cross-national application to Chinese and German consumers

Wagner, Gerhard; Fota, Anne; Schramm-Klein, Hanna; … - In: Schmalenbach journal of business research : SBUR 75 (2023) 3, pp. 389-414

Building on the motivation-ability (MA) theoretical framework, we develop a motivation-trust-vulnerability (MTV) framework to explain behavioral decision making in situations of uncertainty and vulnerability. We apply our new framework to cross-border online shopping, which is characterized by...

Persistent link: https://www.econbiz.de/10014491681