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~subject:"Dienstleistungsqualität"
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Dienstleistungsqualität
Deutschland
50
Consumer behaviour
48
Germany
47
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46
Beziehungsmarketing
33
Relationship marketing
32
Sponsoring
26
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23
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21
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18
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17
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17
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17
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16
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Bundling strategy
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Dienstleistungssektor
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9
Einzelhandel
9
Football
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Markenartikel
9
Markenpolitik
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9
Service quality
9
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English
7
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Evanschitzky, Heiner
7
Woisetschläger, David
4
Backhaus, Christof
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Beatty, Sharon E.
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Blut, Markus
1
Brock, Christian
1
Caemmerer, Barbara
1
Hagebölling, Mona
1
Iyer, Gopalkrishnan R.
1
Khanyapuss Punjaisri
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Lemon, Katherine N.
1
Lentz, Patrick
1
Malhotra, Neeru
1
Michaelis, Manuel
1
Rudd, John
1
Schumann, Jan Hendrik
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Seegebarth, Barbara
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Journal of business research : JBR
2
Journal of retailing
2
Journal of business economics : JBE
1
Journal of marketing management : MM
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Journal of retailing and consumer services
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ECONIS (ZBW)
9
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1
Zur Wirkung von Neukunden-Promotions auf Bestandskunden : eine empirische Analyse in der Mobilfunkbranche
Woisetschläger, David
;
Evanschitzky, Heiner
;
Backhaus, …
- In:
Journal of business economics : JBE
81
(
2011
)
2
,
pp. 183-204
Persistent link: https://www.econbiz.de/10008841092
Saved in:
2
How habits, social ties, and economic switching barriers affect customer loyalty in contractual service settings
Woisetschläger, David
;
Lentz, Patrick
;
Evanschitzky, Heiner
- In:
Journal of business research : JBR
64
(
2011
)
8
,
pp. 800-808
Persistent link: https://www.econbiz.de/10009229009
Saved in:
3
Effizienzmessung interner Dienstleistungen im Vertrieb : ein Anwendungsfall aus dem Franchising
Michaelis, Manuel
;
Woisetschläger, David
-
2011
Persistent link: https://www.econbiz.de/10009229835
Saved in:
4
Tactical termination of contractual services : an analysis of the phenomenon and its determinants
Hagebölling, Mona
;
Seegebarth, Barbara
; …
- In:
Journal of business research : JBR
137
(
2021
),
pp. 170-181
Persistent link: https://www.econbiz.de/10012665754
Saved in:
5
Dimensions of satisfaction in retail settings : a research note
Evanschitzky, Heiner
;
Iyer, Gopalkrishnan R.
; …
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
3
,
pp. 275-285
Persistent link: https://www.econbiz.de/10003784375
Saved in:
6
Spillover effects of service failures in coalition loyalty programs : the buffering effect of special treatment benefits
Schumann, Jan Hendrik
;
Wünderlich, Nancy V.
; …
- In:
Journal of retailing
90
(
2014
)
1
,
pp. 111-118
Persistent link: https://www.econbiz.de/10010359932
Saved in:
7
Aligning employee service recovery performance with brand values : the role of brand-specific leadership
Khanyapuss Punjaisri
;
Evanschitzky, Heiner
;
Rudd, John
- In:
Journal of marketing management : MM
29
(
2013
)
9/10
,
pp. 981-1006
Persistent link: https://www.econbiz.de/10010194421
Saved in:
8
The impact of service characteristics on the switching costs-customer loyalty link
Blut, Markus
;
Beatty, Sharon E.
;
Evanschitzky, Heiner
; …
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 275-290
Persistent link: https://www.econbiz.de/10010402374
Saved in:
9
Antecedents of peripheral services cross-buying behavior
Evanschitzky, Heiner
;
Malhotra, Neeru
;
Wangenheim, …
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 218-224
Persistent link: https://www.econbiz.de/10011698002
Saved in:
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