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~subject:"Dienstleistungsqualität"
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Dienstleistungsqualität
Consumer behaviour
27
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International journal of advertising : the review of marketing communications
1
Psychology & marketing
1
The journal of services marketing
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ECONIS (ZBW)
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Consumer effort in service encounters : the overlooked impact of surface acting
Cook, Laurel Aynne
;
Bone, Paula Fitzgerald
;
Sadeghein, Raika
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 297-309
Persistent link: https://www.econbiz.de/10013407489
Saved in:
2
Corporate sustainability efforts and e-WOM intentions in social platforms
Choi, Chang Suk
;
Cho, Yoon-Na
;
Ko, Eunju
;
Kim, Sang Jin
; …
- In:
International journal of advertising : the review of …
38
(
2019
)
8
,
pp. 1224-1239
Persistent link: https://www.econbiz.de/10012200375
Saved in:
3
Mapping out marketing : navigation lessons from the ivory trenches
Hill, Ronald Paul
(
ed.
);
Lamberton, Cait
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011853404
Saved in:
4
There's not much to tell : the impact of emotional resilience on negative word-of-mouth following service failure
Lteif, Lama
;
Rubin, Dan
;
Ball, Joan P.
;
Lamberton, Cait
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1808-1820
Persistent link: https://www.econbiz.de/10014338326
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