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Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing ; Festschrift für Prof. Dr. Manfred Kirchgeorg zum 50. Geburtstag
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Ansätze für Web 2.0-Messeportale
Robertz, Gerd
- In:
Aktuelle Perspektiven des Marketingmanagements : …
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(pp. 305-319)
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2008
Persistent link: https://www.econbiz.de/10003761732
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