This article examines how the consumer's search cost and filtering on a retail platform affect the platform, the third-party sellers, and the consumers. We show that, given the platform's percentage referral fee, a lower search cost can either increase or lower the platform's profit. By...

This paper investigates the implications of vertical integration with private labels in the marketplace model opposed to the classic wholesale model. Differently from classic retailers, on a marketplace firms set end-consumer prices and the intermediary collects fees. When introducing a...