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Direct marketing
Electronic Commerce
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1,590
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1,581
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1,581
Digitale Plattform
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4
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3
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3
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3
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3
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Industrie-Kontakt-Seminar <33, 1999, Kaiserslautern>
1
Institut des Deutschen Textileinzelhandels <Köln>
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Arbeitsbericht ... des Competence Center E-Business Basel
6
Arbeitsberichte der Hochschule für Wirtschaft FHNW
6
Aktuelle Fragen in der Versicherungswirtschaft : mit Beiträgen zu den Themen - Zukunftsfragen der deutschen Lebensversicherungswirtschaft - Kapitalanlagerisiken im langfristigen Geschäft - Fondsmodelle in der GKV - Wertorientierte Steuerung in der Rückversicherung - Chancen und Perspektiven...
2
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
2
IFM-Materialien
2
Springer eBook Collection / Business and Economics
2
SpringerLink / Bücher
2
essentials
2
BTE-Fachdokumentation
1
Dialogmarketing Perspektiven 2012/2013 : Tagungsband ; 7. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
1
Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
1
E-commerce in the Asian context : selected case studies
1
Ernährung, Kultur, Lebensqualität : Wege regionaler Nachhaltigkeit
1
Europäische Hochschulschriften / 5
1
Handbook of research in mobile business : technical, methodological, and social perspectives
1
Handbook of research on business model innovation through disruption and digitalization
1
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
1
Health marketing quarterly
1
Herausforderung Bankmanagement : Entwicklungslinien und Steuerungsansätze ; Festschrift zum 60. Geburtstag von Henner Schierenbeck
1
International journal of consumer studies
1
International journal of electronic business
1
International journal of internet marketing and advertising : IJIMA
1
International journal of production research
1
International journal of technology marketing : IJTMkt
1
International journal of wine business research : IJWBR
1
Journal of advertising research
1
Journal of agricultural and applied economics : JAEE
1
Journal of business & economics research
1
Journal of combinatorial optimization
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of economics & management strategy : JEMS
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of fashion marketing and management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international trade & commerce
1
Journal of marketing
1
Journal of marketing communications
1
Journal of organizational computing and electronic commerce
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ECONIS (ZBW)
76
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1
Guerrilla marketing on the Internet : the definitive guide from the father of Guerrilla marketing
Levinson, Jay Conrad
;
Meyerson, Mitch
;
Scarborough, …
-
2008
Persistent link: https://www.econbiz.de/10003685340
Saved in:
2
Electronic direct marketing
Osborne, G. Scott
-
1984
Persistent link: https://www.econbiz.de/10000333515
Saved in:
3
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
Bliemel, Friedhelm
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10000681796
Saved in:
4
RSS as a new international e-marketing opportunity
Edvardsson, Ingi Runar
;
Whitehead, Nik J.
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10003764292
Saved in:
5
Dual sales channel management with service competition
Chen, Kay-yut
;
Kaya, Murat
;
Özer, Özalp
- In:
Manufacturing & service operations management : M & SOM
10
(
2008
)
4
,
pp. 654-675
Persistent link: https://www.econbiz.de/10003773480
Saved in:
6
Entwicklung und Umsetzung eines Systems für personalisierte Empfehlungen in einem B2B-E-Shop
Quade, Michael
;
Stormer, Henrik
;
Schneider, Raoul
; …
-
2008
Persistent link: https://www.econbiz.de/10003821985
Saved in:
7
Personalization and technology-enabled marketing
Cooper, Lee G.
- In:
Managing in the information economy : current research …
,
(pp. 165-184)
.
2007
Persistent link: https://www.econbiz.de/10003485288
Saved in:
8
M-commerce - generating revenue from content and mobile portals
McCarthy, Jeff
- In:
Journal of direct, data and digital marketing practice …
8
(
2006/07
)
3
,
pp. 243-253
Persistent link: https://www.econbiz.de/10003433476
Saved in:
9
Target marketing
Owens, Deborah L.
;
Martin, Cathy L.
- In:
Direct marketing in action : cutting-edge strategies …
,
(pp. 63-77)
.
2007
Persistent link: https://www.econbiz.de/10003443969
Saved in:
10
Dialogmarketing im Versandhandel
Mann, Andreas
- In:
Versandhandelsmarketing : marktorientiertes Management …
,
(pp. 341-371)
.
2010
Persistent link: https://www.econbiz.de/10003917341
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