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Using discrete choice experiments to estimate willingness-to-pay intervals

Schlereth, Christian; Eckert, Christine; Skiera, Bernd - In: Marketing letters : a journal of research in marketing 23 (2012) 3, pp. 761-776

Persistent link: https://www.econbiz.de/10009579971

A simple method estimating preference parameters for individuals

Frischknecht, Bart D.; Eckert, Christine; Geweke, John; … - In: International journal of research in marketing : IJRM ; … 31 (2014) 1, pp. 35-48

Persistent link: https://www.econbiz.de/10010370712

Financial competence, risk presentation and retirement portfolio preferences

Bateman, Hazel; Eckert, Christine; Geweke, John; … - In: Journal of pension economics and finance 13 (2014) 1, pp. 27-61

Persistent link: https://www.econbiz.de/10010251299

Financial competence and expectations formation : evidence from Australia

Bateman, Hazel; Eckert, Christine; Geweke, John; … - In: The economic record : er 88 (2012), pp. 39-63

Persistent link: https://www.econbiz.de/10009563404

Using Discrete Choice Experiments to Estimate Willingness-to-Pay Intervals

Schlereth, Christian - 2014

Willingness-to-pay has always been conceptualized as a point estimate, frequently as the price that makes the consumer indifferent between buying and not buying the product. In contrast, this article estimates willingness-to-pay (WTP) as an interval based on discrete choice experiments and a...

Persistent link: https://www.econbiz.de/10013049590

Risk presentation and portfolio choice

Bateman, Hazel; Eckert, Christine; Geweke, John; … - In: Review of finance : journal of the European Finance … 20 (2016) 1, pp. 201-229

Persistent link: https://www.econbiz.de/10011590288

A multiattribute benefits-based choice model with multiple mediators : new insights for positioning

Burke, Paul F.; Eckert, Christine; Sethi, Srishti - In: Journal of marketing research 57 (2020) 1, pp. 35-54

Persistent link: https://www.econbiz.de/10012177866