Consumer demand for products often result in the purchase of multiple goods at the same time. Corner solutions, or the non-purchase of items, occur when consumers have strong preference for some goods that do not satiate and weak preference for other goods. However, if non-purchase arises...

Observational data on either individual or aggregate demand is often not sufficient to identify consumer preferences due to lack of variation in prices or product features, or the desire to study product features not currently available. Choice-based conjoint analysis offers a solution to this...