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Marketing in the 21st century...
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Direct marketing : an international journal
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Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
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Selecting and employing the right media in direct marketing channels
Keillor, Bruce D.
- In:
Direct marketing : an international journal
2
(
2008
)
1
,
pp. 48-57
Persistent link: https://www.econbiz.de/10003934128
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Direct marketing channels: selecting and employing the right media
Keillor, Bruce D.
- In:
Direct marketing in action : cutting-edge strategies …
,
(pp. 121-137)
.
2007
Persistent link: https://www.econbiz.de/10003443982
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