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Claims have often been made that the quality of online buying experience - web site ease of use, selection of goods offered, quality of customer service, the effectiveness of virtual community building, and site personalization - are crucial to the success of e-commerce firms. We posit that...
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We show that network advantages constitute an important intangible asset that goes unrecognized in the financial statements. For a sample of e-commerce firms, we find that network advantages created by website traffic have substantial explanatory power for stock prices over and above traditional...
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The financial press and accounting regulators (e.g., the SEC and FASB) have expressed concern about pressures on Internet firms to report high levels of revenue. This study verifies the association between market capitalization and revenue, and examines economic factors that potentially...
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