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This article uses the multinomial modeling technique (Batchelder 1998) to decompose the brand-switching matrix of the RLZ model and produces conditional probabilities for alternative decision outcomes (Rust, Lemon, and Zeithaml 2004; Rust, Lemon, and Narayandas 2005). It then links the probabilities...
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In the 21st century, the growth of each country's economy is now mostly influenced by the assets based on physical or non-physical grounds. These invisible assets are, as explained by various studies, supporting that they are one of the most important driving forces in the country's economy to...
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This paper investigates the effect of market size on innovation activities across different durable good industries in the Chinese manufacturing sector. We use a potential market size measure driven only by changes in the Chinese income distribution which is exogenous to changes in prices and...
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"China's rural consumer market has exhibited extraordinary growth. Over the past decade, the consumption growth rate … in line with China's expanding rural markets while further differentiating product composition to satisfy the … targeting China between domestic manufacturers, distributors (operating in China) and logistics companies. - This study aims to …
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China has quickly become the largest e-commerce market in the world. By matching a nationally representative China …-commerce development has shaped household consumption growth in China. The paper presents three major findings. First, e …
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