Homayounifar, Masuod; Mosaveri, Kamran Pahlavan; … - In: Atlantic review of economics : AROE 2 (2014)
Football sport marketing has been considered a tool, on economizing sports, producing the value added and an important … solution for earning income through sports. The aim of this study was to investigate the role of football marketing in the … consisted of football experts, economists, management experts and football fans. The statistical sample was selected from a …