"A research-based approach to achieving long-term profitability in businessWhat does it take to guarantee success and profitability over time? Authors Christopher G. Worley, a senior research scientist, Thomas D. Williams, an executive advisor, and Edward E. Lawler III, one of the country's...

Performance measurement and the need for a balanced scorecard -- Getting started -- Mission, values, vision, and strategy -- Strategy maps -- Creating performance measures -- Setting targets and prioritizing initiatives -- Cascading the balanced scorecard to build organizational alignment --...