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Einführung
Marketing
224
Marketingmanagement
127
Marketing management
90
Marketing theory
42
Marketingtheorie
42
Theorie
32
Theory
32
Strategisches Management
28
USA
28
United States
26
Soziomarketing
25
Marktforschung
23
Absatz
18
Social marketing
17
Strategic management
17
Management
15
Vereinigte Staaten
15
Nonprofit-Organisation
14
Social Marketing
14
Beziehungsmarketing
11
Relationship marketing
11
Nonprofit organization
10
Absatzpolitik
9
Absatzplanung
8
Asien
8
Brand management
8
Kundenmanagement
8
Lehrbuch
8
Corporate Social Responsibility
7
Markenführung
7
Markenpolitik
7
Marketingstrategie
7
Nonprofit marketing
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Nonprofit-Marketing
7
Online-Marketing
7
Welt
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World
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Asia
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Book / Working Paper
12
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Bibliographie
2
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English
10
Undetermined
2
Author
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Kotler, Philip
11
Armstrong, Gary
6
Source
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USB Cologne (EcoSocSci)
12
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1
Principles of marketing
Kotler, Philip
(
contributor
)
-
1996
-
The European ed.
Persistent link: https://www.econbiz.de/10004302997
Saved in:
2
Marketing : an introduction
Kotler, Philip
;
Armstrong, Gary
-
1997
-
4. ed.
Persistent link: https://www.econbiz.de/10004335909
Saved in:
3
Marketing : an introduction
Armstrong, Gary
;
Kotler, Philip
-
2007
-
8. ed.
Persistent link: https://www.econbiz.de/10004512943
Saved in:
4
Marketing : an introduction
Armstrong, Gary
;
Kotler, Philip
-
1999
-
5. ed.
Persistent link: https://www.econbiz.de/10004598235
Saved in:
5
Principles of marketing
Kotler, Philip
(
contributor
)
-
1999
-
2. European ed.
Persistent link: https://www.econbiz.de/10004372785
Saved in:
6
Principles of marketing
Kotler, Philip
(
contributor
)
-
2003
-
3. European ed., [Nachdr.]
Persistent link: https://www.econbiz.de/10004722639
Saved in:
7
Marketing : an introduction
Armstrong, Gary
;
Kotler, Philip
-
2005
-
7. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004825672
Saved in:
8
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
2004
-
10. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004779146
Saved in:
9
Marketing : an introduction
Armstrong, Gary
-
2009
-
9. ed
Persistent link: https://www.econbiz.de/10004910486
Saved in:
10
Marketing management
Kotler, Philip
(
contributor
)
-
2009
-
1. European ed.
Persistent link: https://www.econbiz.de/10004938957
Saved in:
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