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Age-induced decision shrinkage...
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Einzelhandel
Consumer behaviour
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Laurent, Gilles
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Bayle-Tourtoulou, Anne-Sophie
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Journal of marketing management : MM
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ECONIS (ZBW)
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Assessing the frequency and causes of out-of-stock events through store scanner data
Bayle-Tourtoulou, Anne-Sophie
;
Laurent, Gilles
;
Maceé, …
-
2006
Persistent link: https://www.econbiz.de/10003300162
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Temporary brand-retailer alliance model : the routes to purchase intentions for selective brands and mass retailers
Nabec, Lydiane
;
Pras, Bernard
;
Laurent, Gilles
- In:
Journal of marketing management : MM
32
(
2016
)
7/8
,
pp. 595-627
Persistent link: https://www.econbiz.de/10011577360
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