The issue of country-of-origin product images has received considerable attention, but research usually focuses on consumers. The perceptions of retail buyers are equally important, because they make stocking decisions which determine which products customers will see. This study looks at...

Purpose – The purpose of the paper is to examine customer satisfaction and dissatisfaction with interpersonal vs internet service encounters in Thai retail stockbrokerage and corporate banking.Design/Methodology/Approach – In each of two separate projects, in-depth qualitative interviews...

Electronic data interchange (EDI) is a very promising application of information technology, which can enhance competitiveness in the retail sector. This paper explores views toward EDI in Thailand's retail sector, through in-depth interviews with retailers, suppliers, IT service providers, and...