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Beyond skin-deep : triple roles of salesperson attractiveness and consumer bargaining styles

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Brands in space : new thinking about experimental retail

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Copycat Private Labels Improve the Consumer Shopping Experience : A Fluency Perspective

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A top priority among retailers is enhancing the consumer's shopping experience. With the number of private label products increasing at the same time retailers are shedding slower moving products, understanding how private labels impact the consumer's experience at the retail shelf becomes...

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Can copycat private labels improve the consumer's shopping experience? : a fluency explanation

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Why are themed brandstores so powerful? : retail brand ideology at American Girl Place

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