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The effect of a partnership franchising model on consumer satisfaction for a large German cooperative retail chain before and during the COVID-19 pandemic
Bachmann, Severin; Reichel, Richard; Wrede, Matthias - In: Zeitschrift für das gesamte Genossenschaftswesen : ZfgG 73 (2023) 2, pp. 105-130
Persistent link: https://www.econbiz.de/10014371781
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Do E-Cigarette Retail Licensure Laws Reduce Tobacco Use?
Courtemanche, Charles; Liang, Yang; Maclean, Johanna … - National Bureau of Economic Research - 2024
E-cigarette licensure laws (ELLs) require retailers to obtain a state license to sell e-cigarettes over the counter. This study is the first to comprehensively explore the effect of ELL adoption on youth and adult tobacco product use. Using data from the State Youth Risk Behavior Survey (YRBS)...
Persistent link: https://www.econbiz.de/10014544723
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Why store brand penetration varies by retailer
Dhar, Sanjay K.; Hoch, Stephen J. - 1997
Persistent link: https://www.econbiz.de/10000988118
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Handelsmarkenmanagement
Dumke, Stephan - 1996
Persistent link: https://www.econbiz.de/10000562117
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Channel coordination in the presence of two sided asymmetric information
Desiraju, Ramarao - In: Dynamic competitive analysis in marketing : proceedings …, (pp. 138-157). 1996
Persistent link: https://www.econbiz.de/10001319631
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Die Lifestyle-Marke - ein Konzept zur Profilierung von Bekleidungsfacheinzelhändlern im Verbund
Hermanns, Arnold - In: Handelsforschung 1993 (1993), pp. 103-120
Persistent link: https://www.econbiz.de/10001176847
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Handelsunternehmen als Marken : Messung, Aufbau und Stärkung des Markenwertes - ein verhaltenswissenschaftlicher Ansatz
Esch, Franz-Rudolf - In: Handelsforschung 1993 (1993), pp. 79-102
Persistent link: https://www.econbiz.de/10001176848
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Die Führung und Etablierung transnationaler Handelsmarken als Instrument der Profilierung des Handels : unter besonderer Berücksichtigung des Lebensmittelhandels
Hammann, Peter - In: Handelsforschung 11 (1996), pp. 259-276
Persistent link: https://www.econbiz.de/10001220108
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Drivers of store brand usage in an Asian emerging market : evidence from Vietnam
Diallo, Mbaye Fall - In: International journal of retail & distribution management 43 (2015) 12, pp. 1144-1161
Persistent link: https://www.econbiz.de/10011431950
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Do store image and price perception matter to store brand equity?
Calvo Porral, Cristina; Lévy Mangin, Jean-Pierre - In: Journal of food products marketing 21 (2015) 1, pp. 102-122
Persistent link: https://www.econbiz.de/10011432114