Narrow search
Showing 1 - 5 of 5
Cover Image
Per piece or per kilogram? : default-unit effects in retailing
Fecher, André; Robbert, Thomas; Roth, Stefan - In: Journal of retailing and consumer services 53 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012171789
Cover Image
Unit price measures in retailing : consistency effects on product choice and store evaluations
Fecher, André; Robbert, Thomas; Roth, S. - In: Journal of consumer policy : consumer issues in law, … 43 (2020) 3, pp. 611-633
Persistent link: https://www.econbiz.de/10012296640
Cover Image
Unit pricing : empirical investigations of its influences at the product and retailer levels
Himbert, Lena - 2016 - 1st edition 2016
Persistent link: https://www.econbiz.de/10011450611
Cover Image
Preismetriken im Handel
Fecher, André - 2019
Persistent link: https://www.econbiz.de/10012050894
Cover Image
Does unit pricing influence store price image dimensions and shopping intentions for retail stores?
Roth, Stefan; Himbert, Lena; Zielke, Stephan - In: European journal of marketing : EJM 51 (2017) 7/8, pp. 1396-1413
Persistent link: https://www.econbiz.de/10011725690