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The effect of retailer reputation and response on postpurchase consumer reactions to price-matching guarantee ; Report No. 04-113
Estelami, Hooman; Grewal, Dhruv; Roggeveen, Anne L. - In: MSI reports : working paper series (2004) 3, pp. 27-47
Persistent link: https://www.econbiz.de/10002566800
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Determinants of extended warranty prices for consumer durables
Estelami, Hooman; De Maeyer, Peter; Estelami, Nicholas - In: The journal of product & brand management 25 (2016) 7, pp. 687-699
Persistent link: https://www.econbiz.de/10011616261
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The effects of cognitive style, shopping experience and consumer demographics on consumer reactions to quantity surcharges
Estelami, Hooman; O'Connor, Genevieve E. - In: Journal of promotion management : innovations in … 25 (2019) 2, pp. 161-180
Persistent link: https://www.econbiz.de/10012179018