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Exploring how the effect of attributes varies with fashion product e-tailer type : based on Korea context
Lee, Jihyun; Lee, Yuri - In: Journal of fashion marketing and management 11 (2007) 4, pp. 462-476
Persistent link: https://www.econbiz.de/10003736024
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Wow, the make-up AR app is impressive : a comparative study between China and South Korea
Butt, Asad; Ahmad, Hassan; Muzaffar, Asif; Ali, Fayaz; … - In: The journal of services marketing 36 (2022) 1, pp. 73-88
Persistent link: https://www.econbiz.de/10012798384
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Intention to adopt mobile-based online payment platforms in three Asian countries : an application of the extended Technology Acceptance Model
Jawad, Abdullah Ibrahim; Parvin, Tania; Hosain, Md Sajjad - In: Journal of contemporary marketing science 5 (2022) 1, pp. 92-113
Persistent link: https://www.econbiz.de/10013272742
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Selection attributes of innovative digital platform-based subscription services : a case of South Korea
Kim, Yoojin; Kim, Bo-Young - In: Journal of open innovation : technology, market, and … 6 (2020) 3/70, pp. 1-14
This study aimed to make an empirical analysis of the effects that the selection attributes of subscription services have on purchase intentions and continuous use intentions, based on the perceived value of digital platform-based subscription service users as a medium. A survey was conducted...
Persistent link: https://www.econbiz.de/10012265484
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The effect of Korean country image and culture contents favor on Mongolian customers' cross-border online purchase intention in Korean products
Lkhaasuren, Mendbayar; Nam, Kyung-Doo; Bang, Dong-Ock; … - In: Journal of international trade & commerce 14 (2018) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10011846888
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Building initial trust in an intermediary in B2C online marketplaces : the Korean evidence from interpark.com
Hong, Ilyoo Barry - In: Journal of global information management : an official … 26 (2018) 2, pp. 27-47
Persistent link: https://www.econbiz.de/10011859329
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What makes customers repurchase grocery products from online stores in Korea
Park, Jin Yong; Thangam, Dhanabalan - In: International journal of e-business research : an … 15 (2019) 4, pp. 24-39
Persistent link: https://www.econbiz.de/10012135043
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A consumer satisfaction model based on the integration of EDT and TAM : comparative study of Korean and US consumers
Cho, Yunjin - In: Asia Pacific journal of marketing and logistics 29 (2017) 5, pp. 978-993
Persistent link: https://www.econbiz.de/10011796568
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Do online sales channels save brands of global companies from consumer boycotts? : a geographical analysis
Kim, Changju; Kim, Woonho; Nakami, Shinya - In: Journal of retailing and consumer services 68 (2022), pp. 1-8
Persistent link: https://www.econbiz.de/10013366372
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The rise of e-commerce and generational consumption inequality : evidence from COVID-19 in South Korea
Chun, Hyunbae; Kwon, Eunjee; Yang, Dongyun - In: Regional science and urban economics 104 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10015070254