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Werbung, Verkauf, Service im Internet
Hünerberg, Reinhard - Dialog Marketing Competence Center <Kassel> - 1998
. Hauptanwendungsgebiete sind Werbung, Verkauf und Service. Die Charakteristika des Internet wie Aktualität, Globalität, Multimedialität …
Persistent link: https://www.econbiz.de/10005840986
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Sellers competing for buyers in online markets
Gerding, Enrico H.; Rogers, Alex; Dash, Rajdeep K.; … - In: Negotiation, auctions, and market engineering : …, (pp. 164-170). 2008
Persistent link: https://www.econbiz.de/10003647056
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The impact of pre-sale and post-sale factors on online purchasing satisfaction : a survey
Melián Alzola, Lucia; Padrón Robaina, Victor - In: International journal of quality & reliability management 27 (2010) 2, pp. 121-137
Persistent link: https://www.econbiz.de/10003968894
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B2B seller competence : construct development and measurement using a supply chain strategy lens
Rosenzweig, Eve D.; Roth, Aleda V. - In: Journal of operations management 25 (2007) 6, pp. 1311-1331
Persistent link: https://www.econbiz.de/10003558875
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Special issue: Technology in business-to-consumer selling
2010
Persistent link: https://www.econbiz.de/10003981251
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Substitution or promotion? : the impact of price discounts on cross-channel sales of digital movies
Gong, Jing; Smith, Michael D.; Telang, Rahul - In: Journal of retailing 91 (2015) 2, pp. 343-357
Persistent link: https://www.econbiz.de/10011309661
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In-depth analysis of the seller reputation and price premium relationship : a comparison between eBay and Taobao China
Ye, Qiang; Xu, Min; Kiang, Melody Y.; Wu, Weifang; Sun, … - In: Journal of electronic commerce research : JECR 14 (2013) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10009766348
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Buying online : sequential decision making by shopbot visitors
Dulleck, Uwe; Hackl, Franz; Weiss, Bernhard; … - 2008
In this article we propose a two stage procedure to model demand decisions by customers who are balancing several dimensions of a product. We then test our procedure by analyzing the behavior of buyers from an Austrian price comparison site. Although in such a market a consumer will typically...
Persistent link: https://www.econbiz.de/10009735349
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Selecting optimal selling format of a product in B2C online auctions with boundedly rational customers
Jiang, Zhong-zhong; Fang, Shu-Cherng; Fan, Zhi-ping; … - In: European journal of operational research : EJOR 226 (2013) 1, pp. 139-153
Persistent link: https://www.econbiz.de/10009716337
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E-Commerce growth and the changing structure of the retail sales industry
Ramcharran, Harri - In: International journal of e-business research : an … 9 (2013) 2, pp. 46-60
Persistent link: https://www.econbiz.de/10009793133