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Wine attributes, perceived risk and online wine purchase intention : the cross-level interaction effects of website quality

Cho, Meehee; Bonn, Mark Andrew; Kang, Sora - In: International journal of hospitality management 43 (2014), pp. 108-120

Persistent link: https://www.econbiz.de/10010427928

Selling luxury products online : the effect of a quality label on risk perception, purchase intention and attitude toward the brand

Yu, Shubin; Hudders, Liselot; Cauberghe, Verolien - In: Journal of electronic commerce research : JECR 19 (2018) 1, pp. 16-35

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Interstate wine shipments and e-commerce

McFadden, Daniel - In: Journal of wine economics 1 (2006) 1, pp. 3-6

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The service-dominant logic perspective for enhancing the e-commerce of wine : a test/application on the Italian wine sector

Festa, Giuseppe; Cuomo, Maria Teresa; Metallo, Gerardino - In: Journal of business research : JBR 101 (2019), pp. 477-484

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From high bar to uneven bars : the impact of information granularity in quality certification

Hui, Xiang; Liu, Zekun; Zhang, Weiqing - In: Management science : journal of the Institute for … 69 (2023) 10, pp. 6109-6127

Persistent link: https://www.econbiz.de/10014393048

Quality certificates alleviate consumer aversion to sponsored search advertising

Hui, Xiang; Liu, Meng - 2022

We study consumer response towards sponsored search advertising and how to improve advertising performance on a large e-commerce platform. Our research design is based on a field experiment which randomizes the salience of ad disclosure to consumers, and a natural experiment which eradicates a...

Persistent link: https://www.econbiz.de/10013342873

Enriching product exposure in e-commerce through a hedonistic and utilitarian cue

Szymkowiak, Andrzej; Garczarek-Bąk, Urszula; Faganel, … - In: Wine Economics and Policy 13 (2024) 1, pp. 109-126

With the projected growth in the global wine market, the ongoing impact of the COVID-19 pandemic, and the increasing … research has shed light on the potential of online sales platforms for wineries and the role of wine bottle labels in … influencing consumer purchasing behavior, scant attention has been given to the presentation of wine products in the realm of e …

Persistent link: https://www.econbiz.de/10015057539