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Electronic Commerce
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Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers
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Effect of instant messenger use on purchase decision of consumers : the role of communication quality and content
Lu, Zhepeng
;
Wang, Xiaoshan
;
Huang, Jinghua
- In:
Internetworked world : 15th Workshop on e-Business, WeB …
,
(pp. 125-138)
.
2017
Persistent link: https://www.econbiz.de/10011758906
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