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Effect of gender on trust in online banking : a cross-national comparison
Kivijärvi, Marke; Laukkanen, Tommi; Cruz, Pedro - In: Trust and new technologies : marketing and management …, (pp. 74-90). 2008
Persistent link: https://www.econbiz.de/10003770836
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Mobile banking rollout in emerging markets : evidence from Brazil
Cruz, Pedro; Barretto FilgueirasNeto, Lineu; … - In: The international journal of bank marketing : IJBM 28 (2010) 5, pp. 342-371
Persistent link: https://www.econbiz.de/10008648327
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Consumer trust in electronic service consumption : a cross-cultural comparison between Finland and Portugal
Kivijärvi, Marke; Laukkanen, Tommi; Cruz, Pedro - In: Journal of euromarketing 16 (2007) 3, pp. 51-65
Persistent link: https://www.econbiz.de/10003496750
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Heavy users of e-banking and Customer Experience Management : evidences on intrinsic motivation
Cruz, Pedro; Salo, Jari; Muñoz-Gallego, Pablo; … - In: International journal of electronic business 8 (2010) 2, pp. 187-209
Persistent link: https://www.econbiz.de/10003964335