Similar Search Results

Narrow search

Introduction: Special issue on Brand equity, branding, and marketing communications in emerging markets

Kaynak, Erdener; Zhou, Lianxi - In: Journal of global marketing 23 (2010) 3, pp. 171-176

Persistent link: https://www.econbiz.de/10008652539

Special Issue: Brand equity, branding, and marketing communications in emerging markets

Kaynak, Erdener (contributor) - 2010

Persistent link: https://www.econbiz.de/10008652550

An investigation of people's time orientation, attitudes, and behavior toward advertising in an international context

Kaynak, Erdener; Kara, Ali; Apil, Ali Riza - In: Journal of global marketing 24 (2011) 5, pp. 433-452

Persistent link: https://www.econbiz.de/10009500876

Assessing tourism market potential in a dynamic emerging economy : theoretical and empirical insights from Cambodia

Kaynak, Erdener; Kara, Ali - In: Asia Pacific journal of marketing and logistics 24 (2012) 2, pp. 199-221

Persistent link: https://www.econbiz.de/10009548791

When Economies Change Hands : A Survey of Entrepreneurship in the Emerging Markets of Europe from the Balkans to the Baltic States

Kaynak, Erdener - 2013

Gain a comprehensive understanding of the development of entrepreneurship across Eastern Europe Throughout Eastern Europe, post-Communist countries transitioning to market-based economies are obtaining a variety of results due to diverse policy approaches. When Economies Change Hands evaluates...

Persistent link: https://www.econbiz.de/10011829456