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Purpose - The paper examines the relationships between CEOs' personal traits, emotions, attitudes and tolerance of ambiguity; and subsequently, the influence of CEOs' ambiguity tolerance in firms' performance. Design/methodology/approach - Survey data were collected from 256 ICT firms...
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This study was aimed to understand and assess the role of store environment, impulsive buying personality traits, impulsive buying tendency, and urge to buy on impulsive buying. Data was collected from 250 respondents and analyzed using Structural Equation Modeling technique, findings suggested...
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Consumer behaviour is a complex phenomenon which is evolving according to the time, situations, demographic characteristics of individuals, personality traits, cultural influences etc. The personality of individuals is a unique dynamic organisation of the characteristics of a particular person,...
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