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Full-text of this article is not available in this e-prints service. This article was originally published [following peer-review] in Qualitative Market Research: An International Journal, published by and copyright Emerald Group Publishing Limited.
Persistent link: https://www.econbiz.de/10009455100
Purpose – Entrepreneurial competencies are seen as important to business growth and success. The purpose of this paper is therefore to undertake a literature review of research on entrepreneurial competence in order to: provide an integrated account of contributions relating to entrepreneurial...
Persistent link: https://www.econbiz.de/10014769783
Purpose – The purpose of this exploratory research is to analyse the marketing activities of software companies in the UK educational software sector. The paper aims to explore the marketing environment and to investigate whether there are differences in experiences, attitudes and approaches...
Persistent link: https://www.econbiz.de/10014987226
Purpose – This paper aims to explore the planning strategies of female entrepreneurs who have indicated a desire to grow their businesses, the time horizons of planning strategies and the relationship between planning horizons and number of employees and annual sales as measures of business...
Persistent link: https://www.econbiz.de/10014933320
Purpose – This research paper seeks to contribute to discussions at the marketing and entrepreneurship interface from the small to medium‐sized enterprise (SME) perspective, in particular to further developments in the entrepreneurial marketing (EM) literature by presenting a research...
Persistent link: https://www.econbiz.de/10014902608
Purpose – Entrepreneurial competencies have an impact on firm performance and growth. The purpose of this paper is to report empirical research into the entrepreneurial competencies reported by female entrepreneurs who are committed to the growth of their business. Design/methodology/approach...
Persistent link: https://www.econbiz.de/10014903315