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Proactive entrepreneurial behaviour, market orientation, and innovation outcomes : a study of small- and medium-sized manufacturing firms in the UK
Liu, Gordon; Ko, Wai Wai; Ngugi, Isaac K.; Takeda, Sachiko - In: European journal of marketing : EJM 51 (2017) 11/12, pp. 1980-2001
Persistent link: https://www.econbiz.de/10011773814
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Entrepreneurial marketing : the growth of small firms in the new economic era
Bjerke, Björn; Hultman, Claes M. - 2002
Persistent link: https://www.econbiz.de/10001661787
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Entrepreneurial Marketing : Konzeption, Messung und Erfolgswirkung in wirtschaftlich krisenhaften Zeiten
Schmid, Judith - 2017
Das Fachbuch zeigt die Entwicklung eines quantitativen Messinstruments für Entrepreneurial Marketing (EM) auf und prüft zusätzlich die Erfolgswirkung von EM. Die im Jahr 2007/08 beginnende Wirtschaftskrise brachte große Herausforderungen für österreichische KMU im produzierenden Bereich...
Persistent link: https://www.econbiz.de/10014019558
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Entrepreneurial Marketing : Konzeption, Messung und Erfolgswirkung in wirtschaftlich krisenhaften Zeiten
Schmid, Judith - 2017
Persistent link: https://www.econbiz.de/10011570439
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Market orientation as determinant of entrepreneurship : an empirical investigation on SMEs
Sciascia, Salvatore; Naldi, Lucia; Hunter, Erik - In: International entrepreneurship and management journal 2 (2005) 1, pp. 21-38
Persistent link: https://www.econbiz.de/10003372897
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Growing young SMEs in hard economic times : the impact of entrepreneurial and customer orientations ; a qualitative study from Silicon Valley
Eggers, Fabian; Kraus, Sascha - In: Journal of small business and entrepreneurship : JSBE ; … 24 (2011) 1, pp. 99-111
Persistent link: https://www.econbiz.de/10008987937
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An examination of small motor carrier survival techniques
Voss, M. Douglas; Cangelosi, Joseph D.; Rubach, Michael J. - In: The international journal of logistics management 22 (2011) 1, pp. 87-103
Persistent link: https://www.econbiz.de/10009241279
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Does the adoption of customer and competitior orientations make small hospitality businesses more entrepreneurial? : evidence from Kazakhstan
Seilov, Galimzhan Aidarkulovich - In: International journal of contemporary hospitality management 27 (2015) 1, pp. 71-86
Persistent link: https://www.econbiz.de/10010516527
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Micro-entrepreneurs today : results of a survey of owner-entrepreneurs regarding subjective success factors in German micro-enterprises
Klöppel, Reinhard; Stummer, Harald - In: International journal of economics and business research 9 (2015) 1, pp. 37-53
Persistent link: https://www.econbiz.de/10011332906
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Efficiency and effectiveness of small retailers : the role of consumer and entrepreneurial orientation
Tajeddini, Kayhan; Elg, Ulf; Trueman, Myfanwy - In: Journal of retailing and consumer services 20 (2013) 5, pp. 453-462
Persistent link: https://www.econbiz.de/10009768991