Market orientation as determinant of entrepreneurship : an empirical investigation on SMEs
Year of publication: |
2006
|
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Authors: | Sciascia, Salvatore ; Naldi, Lucia ; Hunter, Erik |
Published in: |
International entrepreneurship and management journal. - New York, NY [u.a.] : Springer, ISSN 1554-7191, ZDB-ID 2239363-8. - Vol. 2.2005, 1, p. 21-38
|
Subject: | Beziehungsmarketing | Relationship marketing | Entrepreneurship | Entrepreneurship approach | KMU | SME |
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