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European journal of operational research : EJOR
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Likelihood estimation of consumer preferences in choice-based conjoint analysis
Halme, Merja
;
Kallio, Markku
- In:
European journal of operational research : EJOR
239
(
2014
)
2
,
pp. 556-564
Persistent link: https://www.econbiz.de/10010407802
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Estimation methods for choice-based conjoint analysis of consumer preferences
Halme, Merja
;
Kallio, Markku
- In:
European journal of operational research : EJOR
214
(
2011
)
1
,
pp. 160-167
Persistent link: https://www.econbiz.de/10009238155
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