Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Ethik"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The effects of spokes-characte...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Ethik
Consumer behaviour
26
Konsumentenverhalten
26
Brand image
12
Brand management
12
Markenführung
12
Markenimage
12
Brand
9
Markenartikel
9
USA
9
United States
9
Beziehungsmarketing
7
Relationship marketing
7
Social Web
7
Social web
7
South Korea
7
Advertising effects
6
Personality psychology
6
Persönlichkeitspsychologie
6
Product Placement
6
Product placement
6
Südkorea
6
Werbewirkung
6
Advertising
5
Viral marketing
5
Virales Marketing
5
Branded entertainment
3
Emotion
3
Ethics
3
Experiment
3
Internet marketing
3
Online-Marketing
3
Werbung
3
Artificial intelligence
2
Artificial intelligence (AI)
2
Cognition
2
Comparison
2
Construal level theory
2
Cross-cultural management
2
Cross-cultural marketing management
2
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Sung, Yongjun
3
Ryoo, Yuhosua
2
Ahn, Jungyong
1
Chechelnytska, Inna
1
Kafiliveyjuyeh, Soheil
1
Kim, Jungwon
1
Kim, WooJin
1
Lee, Jung Ah
1
more ...
less ...
Published in...
All
International journal of advertising : the review of marketing communications
2
Journal of business research : JBR
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What makes materialistic consumers more ethical? : self-benefit vs. other-benefit appeals
Ryoo, Yuhosua
;
Sung, Yongjun
;
Chechelnytska, Inna
- In:
Journal of business research : JBR
110
(
2020
),
pp. 173-183
Persistent link: https://www.econbiz.de/10012237836
Saved in:
2
The impact of materialism and moral identity on post-neutralization behavior in social media environmental campaigns
Ryoo, Yuhosua
;
Kafiliveyjuyeh, Soheil
;
Lee, Jung Ah
; …
- In:
International journal of advertising : the review of …
43
(
2024
)
3
,
pp. 434-464
Persistent link: https://www.econbiz.de/10014550977
Saved in:
3
The role of perceived freewill in crises of human-AI interaction : the mediating role of ethical responsibility of AI
Ahn, Jungyong
;
Kim, Jungwon
;
Sung, Yongjun
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 847-873
Persistent link: https://www.econbiz.de/10014551074
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
