Opinion is divided on whether it is better to have a single world money or variable exchange rates.Pope, Selten and von Hagen (2003) propose that fresh light would be shed via an analysis that allows forseven complexity impacts on the exchange rate that are underplayed (where not entirely...

Survey instruments are used to examine the role which ‘warm glow’, social cohesion or identity play in determining the demand for the output of consumer cooperatives. Almost 300 students are surveyed. My findings challenge the narrow economic worldview that only economic variables count; but...

This paper analyzes to what degree 25 undergraduate microeconomics textbooks incorporate contributions from behavioral economics and experimental economics. We find that ten of the 25 textbooks examined make no reference at all to behavioral economics; six dedicate less than 1% of total pages to...

The current research shows that the persuasive impact of messages can be maximized if their framing is matched to where target consumers are in their decision making process at the time they evaluate the message. Results from two experimental studies show that consumers who are in the...