Customer Experience has been in focus of all marketers for many years by now. Customer experience remains on the marketing strategy table with due importance and guides the strategies at the end of the day. The customer experience is viewed in this article based on the “connect” established...

Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Table of Contents -- List of Figures -- List of Tables -- 1 Introduction -- 2 Research Design -- Aim of the Study -- Study Objectives to Attain the Aim -- Object of the Study -- Subject of the Study -- Hypothesis of the Study...