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Like Feinberg and Sherman (1985) and Phillips and Mason (1992) we test experimentally whether conglomerate firms, i.e., firms competing on multiple structurally unrelated markets, can effectively limit competition. Our more general analysis assumes differentiated rather than homogeneous products...
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theory. We further analyze the relevance of promotions, for which OOS is most pronounced, as essential driver of differences …
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shifts can be explained and predicted using context and phantom theory. In a series of experiments, we show that consumers …
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