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The impact of range extension on the attraction effect
Padamwar, Pravesh Kumar
;
Dawra, Jagrook
;
Kalakbandi, …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 565-577
Persistent link: https://www.econbiz.de/10012494318
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Deliberation does not make the attraction effect disappear : the role of induced cognitive reflection
Padamwar, Pravesh Kumar
;
Kalakbandi, Vinay Kumar
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013468770
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