//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Experiment"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The effect of color lightness...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Experiment
Comfort
21
comfort
18
Consumer behaviour
16
Konsumentenverhalten
16
Haptics
10
Perception
6
Wahrnehmung
6
haptics
6
Touch
5
sight
5
Sensory marketing
4
sound
4
Behavior
3
Customer satisfaction
3
Financial audit
3
Kundenzufriedenheit
3
Scitovsky
3
Sight
3
Wirtschaftsprüfung
3
touch
3
Bottled Water
2
Brand image
2
Cross-modal correspondence
2
Einzelhandel
2
Emotion
2
Energy
2
Energy efficiency
2
Food consumption
2
Health
2
Health Concerns
2
Health Risk
2
Markenimage
2
Optimization
2
Preferences
2
Productivity
2
Retail trade
2
Smell
2
Soft Drinks
2
Tap Water
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Chang, Xinyu
1
Chen, Sixing
1
Lin, Shan
1
Ross, William T.
1
Yang, Shuai
1
Zhong, Ke
1
Published in...
All
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing letters : a journal of research in marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Small changes make a big difference : the impact of visual symbol color lightness on destination image
Zhong, Ke
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
4
,
pp. 1013-1028
Persistent link: https://www.econbiz.de/10014582424
Saved in:
2
Does music really work? : the two-stage audiovisual cross-modal correspondence effect on consumers’ shopping behavior
Yang, Shuai
;
Chang, Xinyu
;
Chen, Sixing
;
Lin, Shan
; …
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 251-276
Persistent link: https://www.econbiz.de/10013273040
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->